The job search can be a frustrating endeavor, and applying to a company without targeting your application is a lot like receiving an annoying call from a telemarketer. Odds are, you simply won’t pay any attention to the person calling.
Companies will hire applicants for one main reason: to solve a problem. What you personally need or want is irrelevant to the marketplace. The idea is to focus on your strengths and start paying attention to how your strengths are most likely to help the company you are applying to.
Employers are often impressed when an individual has taken the time to get to know all about a company. Address the needs of a company and focus on your relative skills that can contribute directly to that business.
It is good to focus on how you skills and talents will meet the needs of the company you are applying to, but do not forget your own needs and how the company can help you accomplish your goals. Do the research on the employers you have interest in, and then determine if the relationship, hopefully long-term, will be beneficial. In the end, employment is a two-way street.
When pursuing a career or a career change, take it one step at a time. Thoroughly examine your present situation and determine if it is in your best interest to make a change. Make your decision and go for the gold. Making a good impression in the interviewing process will give you the greatest chance of being selected for the position.